What is the benefit of using a clarifying shampoo?

Using a clarifying shampoo provides a significant benefit by removing product build-up and impurities from the hair. Over time, regular use of styling products, conditioners, or even hard water can leave residues on the hair, which can lead to a dull appearance, weigh down the hair, and decrease the effectiveness of other hair care products. Clarifying shampoos are specifically formulated with stronger cleansing agents that help to strip away this accumulation, providing a fresh start for the hair. This allows other treatments and products to perform better and can restore the hair's natural shine and texture.